The Future That Never Was: Alter Nature

10 Kwi

Wieści z Belgii. W Hasselt, w muzeum mody i designu trwa projekt   The Future That Never Was Alter Nature. Poniżej zamieszczam tekst wyprowadzający – niestety, nie dotarliśmy do tego miasta, dlatego pozostaje mi tylko odesłać ciekawych na stronę MODEMUSEUM:

From the 29th of January 2011 until the 5th of June 2011 the Fashion
Museum of Hasselt (MMH) shows visions of the future from the past, and
the possible future of tomorrow.

The Future That Never Was presents a ‚futuristic’ view on the magical
year 2000 from designers from the sixties and shows you a glance of new
possibilities of tomorrow.

Throughout fashion history there has always been a strong connection
between fashion and scientific, industrial innovations. Fashion
designers have always used new technologies in their designs and the
possible image of the future also springs from the new sciences and

Modern discoveries and progress are often directly reflected in their designs and collections.

In the sixties a new generation of these ‚modern’ designers rises.
Pierre Cardin, Andre Courrèges, Rudi Gernreich and Paco Rabanne amongst
others experimented with new forms and (synthetic) materials. These
designers often represent an era in which fashion does not find
inspiration in the past, but eagerly looks at the future.

The clothes that I prefer are those I invent for a life that does not
exist yet – the world of tomorrow, Cardin once said. This resulted in
dynamic new designs and styles that are still a source of inspiration
for many (young) designers today.

The impact of the industrial revolution on textiles and confection was
rather slow in comparison to the changes that were about to happen in
the next 50 years. New technological developments and innovations
promise to turn the fashion world upside down again. The evolutions in
bioscience and technology encourage the creation of new textiles,
clothing and functions, always with an eye on aesthetics. One of the
most important aspects of this ‚eco-fashion’ is that it foresees future
possibilities and applications in fashion.

Besides this, social, cultural and environmental aspects – for example
durability and honest production processes – are gaining importance. On a
long term, the fashion world will have to adapt to this.

High end fashion is finding more and more difficulties to distinguish
itself on a continuing competing market. The demands of the consumer
rise, while the budget for fashion gets smaller.

The Future That Never Was places these new possibilities next to the
vision of the future of prominent designers from the Space Age period. A
period that changed fashion forever.

Participants : Victoria & Albert Museum London(Paco Rabanne, Pierre
Cardin, Edward Mann)(UK), Museo del Traje (Paco Rabanne) (ES),
Gemeentemuseum Den Haag (Gijs Bakker, Emanuel Ungaro, Paco Rabanne,…)
(NL), Modemuseum Hasselt (André Courreges, Mary Quant, Paco Rabanne,
Pierre Cardin, Rudi Gernreich,…)(BE), Lisa Shahno (DE), Suzi Webster
(CA), Alexandra Verschueren (BE), Anke Loh (BE), LucyandBart (NL),
Wieteke Opmeer(NL), Anita Evenepoel (BE), Anna Heylen (BE),
NatureVSFuture (US), BioCouture -Suzanne Lee (UK), Olivia Ong (US),
Atalanta Weller (UK), Knowear (US), Marloes ten Bhömer (UK),
BioJewellery (UK), Christopher Raeburn (UK), Katharine Hamnett (UK),
Lanvin (FR), Thierry Mugler (FR), …

Curator & concept: Kenneth Ramaekers

Assistant Curator: Eve Demoen

Research: Lise Braekers & Romy Cockx

Scenography: Lien Wauters

Design: Brusatto

Mediapartners : TVL – ELLE België – De Standaard

Sponsors : LEVIS – Vedett – JBC – Halelujah

Alter Nature

Four exhibitions, a symposium and more on how we can and do change nature, and how this changes our view of the world.

In Alter Nature the focus is on changing nature. That humankind has an
impact on nature is beyond question: we have been consciously changing
nature since the beginning of time. This can range from the displacement
and demarcation of nature to the setup of selective cultivation
programmes; from animal species being bred into the perfect specimens
and plant types that are grown to be more productive, to roses and
carnations produced in all colours of the rainbow.

Over the last decade, developments in bioscience and technology have
given this evolution new momentum. Conjuring genetic material out of
nothing, or growing human skin in a laboratory; it may sound like
futuristic science fiction, but this is reality.

People have altered nature to fulfil all sorts of needs: nutrition,
health and protection, but also aesthetics, experiment, success, myth or
just pure curiosity. Whatever the reason or form may be, this
interference in nature has not only fundamentally shaken our views on
and the functioning of our society. Rather, the term ‚nature’ itself is
being continually challenged.

What’s more, these developments have inspired not just scientists, but
also artists, fashion and other designers. For this reason, Z33, the
Fashion Museum Hasselt, CIAP, the Flemish Institute for Biotechnology,
the University of Hasselt and the MAD faculty have joined forces to
present four different exhibitions and a symposium. 50 artists and
designers explore how we can and do change nature, and how this changes
our view of the world.

Between 21 November 2010 and 13 March 2011 you can visit Alter Nature:
We Can in Z33 and Alter Nature: Harder, Better, Faster, Stronger in the
CIAP. From 28-January 2011 another two locations will join Alter Nature:
the Hasselt Fashion Museum will be showing Alter Nature: The Future
That Never Was, and in the High Spaces of Z33 Tuur Van Balen and Revital
Cohen will display their work in Alter Nature: The Unnatural Animal.

As part of the Social Spaces initiative, students from the MAD faculty,
too, are dedicating a semester to these themes under the title Alter
Nature: My biological (r)evolution. The results will be on show in Z33
between 28 and 30 January 2011. And finally, on 18 February 2011 various
scientists, artists, policy advisers and businesspeople will come
together to tackle a range of topics in an Alter Nature symposium.


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